'Consciousness forms' embodied by words are not visible but are 'specific entities of being'.
"They have the life of consciousness within them. They are magnetised to like 'consciousness forms'. Like is drawn to like." [Christ Letters - Letter 8, page 24]
See Also
Bjerknes Effect
Cohesion
Figure 8.8 - Polar States or Conditions as Seeming Opposites
Law of Attraction
Law of Chemical Transposition
Like is drawn to like
Opposites Do Not Attract